About Twinxter

We help organisations create adaptive ways of working that people believe in, contribute to and build on.

Twinxter helps organisations co-design adaptive ways of working where purpose leads, people thrive and a high-performing culture stays future-fit.

We work with leaders and teams to connect purpose, strategy, behaviour and execution, so change becomes visible, practical and human.

Change works when people can see, feel and shape it

Organisations do not become adaptive through frameworks alone. They need clarity on what matters, leadership people can trust, rhythms that support better decisions and space for people to take ownership.

We want to help you to create flow and energy and co-create a vibrant and differentiating environment. That is where we come in. We combine people-centred change, visual management, leadership development and practical learning to help organisations move from ambition to action.

This way you dare to lead and are prepared for an unpredictable future.

Twinxter team

What we stand for

Twinxter circles

Together

Change becomes stronger when people are part of shaping it.

Twinxter heart

Purpose-Driven

Purpose gives direction, but only when it is connected to daily choices and behaviour.

Twinxter mountains

Explore

Progress starts with the courage to question, learn and imagine what could be different.

Twinxter client

What we do

We help organisations build the clarity, capability and rhythm needed to lead change from within.

1

Tailor-made support
We work side by side with you to design, lead and scale organisational change in a way that fits your context.

2

Change Management
Lead change with a clear story, strong engagement, visible progress and practical rhythms that help people move.

3

Obeya
Create a visual leadership system where purpose, strategy, priorities and execution come together in one shared space.

4

Leadership
Develop purpose-driven leaders who build trust, create ownership and strengthen high-performing teams.

5

TwinxterAcademy
Build internal change capability through practical programmes help leaders, HR professionals, change agents and teams.

6

Agility Scan©
Discover where purpose, people, leadership, rhythm and execution are aligned, and where energy or ownership may be getting stuck.

Who we are

Twinxter was founded from a belief that organisations become stronger when people are trusted to think, contribute and grow.

We bring together experience in change, leadership, high-performing cultures, business agility, customer-centric innovation, visual management and practical learning. Our style is energetic, direct and human. We challenge when needed, create clarity when things feel complex and help people move with confidence.

Alize

Alize is a well-known Change Catalyst, People & Change Executive, keynote speaker, author and founder of Twinxter and TwinxterAcademy.

Before founding Twinxter, she worked as Global People and Change Lead at ING Bank, where she helped lead large-scale change around new ways of working. That experience still shapes her work today: practical, human, purpose-driven and grounded in the reality of complex organisations.

Alize helps organisations connect purpose, strategy and people, so change becomes something people can understand, believe in and lead. Her work focuses on the human side of change: shifting mindsets, behaviours, skills and capabilities so organisations can move with more clarity, trust and flow.

She is the author of Purpose Driven People and creator of Twinxter’s 7 Change Principles. She is also recognised as a Future of Work thought leader and is regularly invited as a keynote speaker, moderator and podcast guest on change, leadership, business agility and human-centric organisations.

Recognised by Thinkers360 as a Top 10 Future of Work Thought Leader, Alize brings together hands-on experience from large-scale organisational change with broad set of certifications in Obeya, Agile, storytelling and change management.

Her personal purpose is to spark the human X-factor and create spaces where everyone is able to thrive.

Alize Hofmeester

Spark the human x-factor and create spaces where everyone is able to grow.

Pim Hofmeester

If the most beautiful flowers bloom at the edge of the cliff, then you have to dare to be afraid in order to pick them.

Pim

A true force of nature. Pim is renowned for his continuous drive to help others experiment, innovate, transform and thrive. He is a disruptive, strategic thinker and changemaker who gets his energy from developing new, innovative and unique ways of working that help organisations stay relevant to their customers.

With more than 20 years’ experience in small as well as large, matrix-structured organisations, he has fulfilled multiple leading commercial, marketing and product roles with a focus on innovative, consumer-centric experiences, services and products.

As a result, Pim has helped build and transform high-performing, collaborative teams with a start-up mentality and a focus on the continuous process of experimenting, measuring, learning and improving. To help others, he has also mentored multiple start-ups on their path from ideation to market introduction and growth.

Pim is a Certified Scrum Product Owner (CSPO) and, as co-founder of Twinxter, is now dedicated to building and growing Twinxter and TwinxterAcademy.

Start your journey here

You have come this far, so let us take things further. Book a complimentary call to discuss what it takes to be truly Agile.

Contact

Book your free Explore session

Alize Hofmeester